Category: General

Extensis to host free font management webcast for creatives

Extensis, makers of Suitcase Fusion 4, is hosting a free instructional webcast about managing fonts in the creative workflow. In this webcast, Extensis font expert Jim Kidwell will show you practical management techniques and helpful tips that can tame your unruly font beast.

Jim Kidwell will be available for a live Q&A at the end of the webcast

Managing Fonts in Modern Digital Design Workflows
Tuesday, June 26, 2012
11:00 AM Pacific / 2:00 PM Eastern

To participate: www.extensis.com/sf4-design

Want your own custom T-Shirt? Fibers is a great fit!

There is no shortage of websites that allow you to print customized T-Shirts. When I found myself looking for a reputable site that could print a quality shirt at a reasonable price, my head was spinning with all the options.

Fibers.comFibers.com was my site of choice, and I’m glad I settled on them. Fibers offers a ton of shirt options; long-sleeve, short-sleeve, sweatshirts, T-Shirts, tank-tops, and more, and the prices are reasonable. What I loved the most was the feeling that I knew exactly what I was going to get when my shirt arrived.

Many sites offer a customization process that is lacking, to say the least. You choose a color from a limited visual palette and the color is overlaid on the image of the shirt. It’s not an exact photo of that colored shirt, so you’re never sure exactly what the shirt will look like. Uploading your custom artwork can also be a crapshoot. In most cases, sites have an upload button, and very basic placement options (size & rough placement of art on the shirt), but not much more.

Fibers offers variety and simplicity

Fibers.com offers a ton of options when it comes to styles and colors of shirts. You start the customization process by choosing a product (T-Shirt, long-sleeve, seatshirt, etc.). The options are based on the cut/style of shirt, mens, women’s, and material (they offer cotton, bamboo and performance-grade). Next, you choose the size and color. As soon as you choose the color of the shirt, the large preview image is updated with a photo of your shirt.

At that point, you can use Fibers’ built-in type, image and effects tools to create your shirt online, or upload your own artwork in a variety of file formats (including .eps, .jpg, .tif, .bmp, and a few more).

Fibers.com customization

Fibers.com offers plenty of easy-to-use customization tools

Once you upload your custom artwork, you can scale it, rotate it, flip it, align multiple pieces of art, add layers, and of course place it exactly where you want it within the printable area of the shirt. Once you’re done with the front, you can add artwork to the back as well (at an additional cost which is constantly updated in the upper portion of the screen). If you’re not sure about your design, you can save it for later updating.

The checkout process is quick and easy, and they offer a variety of shipping options.

The final product

I was pleasantly surprised when I received my shirt in the mail. It came in a relatively tiny box, but the shirt itself was nearly wearable out of the box – little wrinkling to speak of.

The color of the shirt was exactly as it appeared on the website in the preview image. Excellent! The placement of my logo was exactly as it appeared in the preview image as well, both on the front and the back.

Graphic Mac T-Shirt

Close-up of The Graphic Mac T-Shirt logo

The quality of the print was pretty good considering I chose a dark charcoal gray shirt, and have white and bright green subtle gradient in the artwork. After the first wash, I saw no visible fading to the artwork on the shirt – but time will tell how the print holds up. I suspect it will be no different than any other printed shirt.

At just under $30, I’m pretty happy with my custom T-Shirt. There are cheaper sites out there, and I suppose some of them actually offer a decent product. For me though, Fibers.com delivered a great user experience, and a quality product at a reasonable price. I’ll definitely be ordering more from them.

Fonts & Intellectual Property, an interview with Frank Martinez

Frank MartinezBy Jim Kidwell
Product Marketing Manager at Extensis

The issues surrounding copyright, intellectual property and design can confound even the most intrepid designer. Fortunately, there are those who specialize in the field.

One of those experts is Frank Martinez, the legal mind behind the intellectual property law firm The Martinez Group PLLC. Mr. Martinez’s work focuses on the legal issues surrounding the field of design, and this has often taken him into the legal and intellectual property issues surrounding the development, sale and use of fonts and typography.

Now considered one of the pre-eminent experts in the field, Mr. Martinez took a few minutes to answer a few questions about his design roots, font licensing and the future of design law.

What follows is an edited excerpt of the full interview with Frank Martinez, which can be found on the Extensis blog.

(more…)

Extensis WebINK: New pricing, unlimited fonts & more!

Extensis WebINK

Extensis has unveiled groundbreaking changes to their leading web font service, WebINK. If you are a seasoned web developer or just getting started in the fast-paced world of web design, it’s time to check out WebINK.

WebINK brings fonts to your website design, quickly, easily and affordably. You just select your fonts, drop the provided CSS into your site code and publish. It really is that simple.

  • WebINK plans start at $20 per year
  • Access to the entire WebINK font catalog of 4200+ web fonts
  • Unlimited web sites
  • FREE live site prototyping
  • Unlimited fonts per site
  • No repeat visitor penalties – plans based on unique visitors, not page views
  • Easily transfer complete projects to clients

I use WebINK to power the fonts used here at The Graphic Mac. I can tell you that it truly is as simple as Extensis claims. (more…)

How many fonts are in your collection?

By Jim Kidwell
Product Marketing Manager at Extensis

With anything that you create, it’s important to understand the needs of who will eventually use what you create.

Create phones for the elderly? Understanding the visual and auditory needs of this consumer base would be critical to building a successful product.

So, when we at Extensis create software for creative professionals, we pay close attention to what our users need. To this end, we collect data – lots and lots of data. I’d like to share a couple of statistics that I found interesting.

Think that you have a massive font collection? Well, don’t be so certain of that fact. While the average number of fonts managed in Suitcase Fusion is around 4,000, one particular user has over 80,000 fonts! Now that’s quite a collection!

It’s likely that your collection is more modest. The chart below displays our survey results of relative sizes of font collections.

Number of fonts owned

Of course you won’t likely have all of those fonts active at the same time. The average number of active fonts that Suitcase Fusion users have active is around 650. This would definitely make your font menus more manageable, while still giving you some creative diversity.

The second bit of info that I found interesting was the types of fonts in our users’ collections. Fonts technologies have grown and changed over the years, and our users’ collections reflect that as well. The vast majority of you have many types. Pretty much everyone has True Type, PostScript, OpenType TT and OpenType PS fonts, but the less common font types, such as PostScript Multiple Master and True Type Collections are the main differentiator.

With this type of data, we’re able to make informed decisions about product development – from how we build the user interface, to how we approach the underlying technology of our products. As you likely strive to get better in your job, we’re constantly striving to build better, more useful software.

Extensis Suitcase Fusion 4: New version brings useful features

Suitcase FusionExtensis has released Suitcase Fusion 4, and brought with it a few new features that designers will love. In doing so, Extensis has raised the bar for other font managers when it comes to integrating fonts in the print and web world.

For years (long before the OS X days) my font manager of choice has always been Extensis Suitcase. It’s always been reliable and worked as smoothly as can be expected. But when Fusion 3 was released, I began noticing problems. Nothing major, but it took forever to load, and the Fusion Core System Preference began to forget to launch quite often. It could have been my system and not Fusion, but I never found out. Overall it just wasn’t a smooth experience, so I switched to Font Explorer X and all was well… for a while. When Apple released Lion, however, Font Explorer began exhibiting all sorts of issues for me. As luck would have it, Extensis just released Suitcase Fusion 4. Within hours, it became my preferred font manager. Again.

At first glance, Suitcase Fusion 4 doesn’t appear to have changed much beyond the new icon (part of their new corporate re-branding). But use it for an hour or so and you begin to see they’ve changed much more than just its icon.

For starters, the problems I was having with slow load times of Suitcase, as well as Adobe InDesign with the auto-activation plugin installed, have gone away completely. Suitcase and InDesign both launch quickly and continued to run smoothly over the last two weeks. And because the Fusion Core is part of the app itself, there’s no System Preference amnesia to deal with anymore.

Suitcase Fusion 4 interface

The Suitcase Fusion 4 interface will look familiar to existing users

Integration

Fusion web font integrationThe first thing I noticed was that Extensis’ WebINK technology is fully baked-in to Fusion. Your purchased WebINK fonts show up right in Fusion’s font source list, as well as approximately 4,600 other available fonts for purchase and use on your websites. I actually use WebINK for the fonts you see here on The Graphic Mac – so it’s nice to have access to them right in Suitcase. But Extensis didn’t stop there.

You also have Google’s Web Fonts available at your disposal for use in any application. Google Web Fonts show up in the source list as a separate library as well, so there’s no confusion as to where a font came from.

Fusion feature goodness!

All the past and expected features such as auto-activation in Adobe CS apps, font smart sets, and identification/keyword tools are available in Suitcase Fusion. The ability to leave fonts in place or add them to the Fusion Vault is still there (I prefer to use the Vault to prevent corruption and make backups easier), but a few more goodies are really what makes Fusion 4 a great upgrade.

Fusion 4 introduces an independent font panel into Adobe Creative Suite apps that not only allows you to preview fonts, but create customized font digests for specific projects. The panel requires CS 5 or higher to work.

On the maintenance front, you can now check for font corruption and clear font caches right from within Fusion – avoiding the need for other 3rd party utilities. But the new feature that really made my day was QuickMatch.

Fusion 4 Quick MatchSelecting an available font from your installed fonts list and clicking on the new Quick Match icon displays a list of other fonts in your library that closely resemble the selected font.

OH HELL YEAH!!!

QuickMatch offers a slider to adjust the relevance of the matched results. You can also tick a checkbox to limit the results by font style or classification, making the task of finding just the right font quite simple.

To me, Quick Match is the killer feature that every designer will absolutely love!

And how’s this for cool… you can load an existing website (right from the web) and apply any font in your collection to the site to see what it will look like. Awesome! This is particularly useful if you plan on using the WebINK or Google Web Fonts technology I mentioned above.

Suitcase Fusion 4 is available for Mac OS X 10.5.8 and higher on an Intel Mac, and works with Adobe Creative Suite 3 and higher (I’m sure a CS6 plugin update will arrive shortly after Adobe releases CS6 to the public). The full version costs just $99.95, and upgrades from Fusion 2 or 3 cost just $49.95. A demo is available to see if Suitcase Fusion 4 is right for your preferred workflow.

With this latest updated, Extensis has cemented its dominant lead in the font management market, in my opinion. And it has certainly earned its place back in the Dock of my Mac Pro and MacBook Air.

If you’re in the market for a new font manager, or feel the need to use one for the first time, I HIGHLY recommend giving Suitcase Fusion 4 a try.

What do those abbreviations in font names mean?

Font names often contain cryptic abbreviations. It was even more murky in the “old days”, with severely strict limits on the length of fonts menu names. Although it’s gotten better over time, there are still plenty of font name abbreviations out there.

Font abbreviations

Abbreviations mostly fall in several common categories: foundry name, language, weight, and a few more. I’m embarrassed to admit that it was years before I knew the “SC” after a font’s name meant “SmallCaps.” Ugh!

In any case, Extensis has put together an exhaustive list of font abbreviations and their definitions, which you can check out here.

Who reads font licenses anyway?

By Jim Kidwell
Product Marketing Manager at Extensis

Quite a few of you, that’s who! They can be long, boring, and filled with legalese, but reading them can save you from costly missteps.

They’re font licenses, also known as the End User License Agreement (shortened to EULA). These documents cover what you can and cannot do with the fonts that you licensed. While typeface designs cannot specifically be copyrighted in the USA, the software that’s used to make them display properly on your computer can. This is why fonts are pretty much licensed like other pieces of software.

Do you read the font licenseThe company that I work for, Extensis, makes the font management utilities Suitcase Fusion and Universal Type Server. During a recent webcast about Server-based Font Management, I surveyed attendees and asked them the following question:

When you purchase a font, do you read the font license?

I was happy to see that almost half of the survey group actually read them. Since the survey was of people who are specifically interested in managing their font collection using a server, I was happy to see these results. That being said, in the wider market I’m not as confident that we would see as much interest in reading the details of each font license. I would definitely like it to see that percentage even higher.

Many type foundries (those who create and sell fonts) have worked to make their EULAs simpler and easier to understand. That being said, there are still many situations where you may need to purchase an extended or modified font license.

Some of the conditions that may or may not be permitted, or where foundries may require you to purchase an extended license include:

  • Embedding into a PDF
  • Embedding into an distributable application – “there’s a font for that!”
  • Embedding into an eBook
  • Utilizing a single character or glyph prominently in a logo design
  • Selling a product that consists primarily of featuring the font (such as a mug with an inscription, a shirt with a phrase on it, or magnetic letters for a fridge)
  • Converting a font from one format to another
  • Modifying the font in a font editor
  • Using a font as a web font

These conditions vary by foundry. First step is to definitely read the EULA that came with your font. Can’t find a copy? Check with the foundry. While foundries vary in size, so you may be communicating directly with the creator of your favorite fonts.

So, if you’re already on top of this, good job!

If you’re “less than confident” about your licenses, I encourage you to take that first step today. Knowing what your rights and responsibilities are will help you create with confidence.

Once you’re started down the right path, you might want to centrally manage your fonts and font licenses. We’ve created a document at Extensis that will help you determine if and how server-based font management could fit into your team. Take a minute to check out the Server Based Font Management Best Practices Guide (Free PDF)