There are dozens of ways in which Apple’s apparent effort to build an Apple-branded car could go wrong, but there’s one argument against the idea that I’m hearing a lot of that really doesn’t make sense. From Henry Blodget to former GM CEO Daniel Akerson to the LA Times to Yahoo Finance people are saying this won’t work because the car industry is a “low margin” business in contrast to the fat margins Apple is used to earning most of all on its workhorse iPhone.
Vox has a great take on the “low margin” aspect of this Apple Car story. The observations of idiots like the former GM CEO, Daimler AG chairman, and Yahoo Finance writers are so completely out of touch with the reality that Apple has been operating under for the last decade, that it’s no wonder they find their companies (Mercedes excepted) swirling around the toilet bowl with all the other turds of business.
That being said, those minivans Apple rented that have been seen driving all over CA, FL, AZ and a few other places, have been proven to be mapping vehicles (possibly even 3D mapping). So all this palaver of Apple building a car in the next five years, while interesting and fun to talk about, is just silly click-bait at this point in time.
This is not an in-depth, step-by-step guide to becoming a freelance designer. Instead it gives you the broad strokes, with plenty of things to think about and act on.
I’m about half way through reading the 115 page PDF and I must say, there’s some really great advice in this eBook—even though the illustrations are stuck in the 80s
I tend to agree with this post, especially #2 – It’s Not Your Todo List!
Print advertising/marketing still has a very strong audience, one that is simply never going to prefer digital.
Have you ever received an Adobe Illustrator file that when opened offers the dreaded “Could not find the linked file” message seen above? The designer who provided the file to you forgot to either embed the image in the file, or send the linked image along with the Illustrator file. Worse yet, you need that image file now, and the clueless dolt who sent you the file is nowhere to be found, presumably hiding from you under a rock somewhere!
Fear not. There is a way to recover that missing image for use not only in the Illustrator file, but any other application as well. Now before I tell you how, just be warned that A) The image quality may not be quite as good as the original. And B) The method described below assumes that the image originally linked to in the Illustrator file was high-resolution enough to begin with. (more…)