Category: Links

Links to other sites

Apple to put voices in your head

I found this article about Apple’s work with the hearing impared fascinating. I had no idea we were at the point of surgically implanting hearing aids, but apparently 10% of hearing aid customers could really stand to benefit from the surgery. And I’m sure as the technology improves (along with the hardware), it’s going to be more common.

While some companies “throw together” features to sell their wares, Apple spent years developing a low-energy form of Bluetooth for just such a use-case. Bravo, Apple!

How Jony Ive Masterminded Apple’s New Headquarters

Jony Ive - Apple Park

‘‘Jony works tirelessly at the detail, evolving, improving, refining. For me, that makes him a poet.’’
—Norman Foster

The Wall Street Journal has a superb feature article on Jonathon Ive, Apple’s design genius. And of course, it’s packed with gorgeous photos of Apple’s new headquarters, including some inside pics that I’ve not seen anywhere else. You just gotta love the clean lines of the workspaces and common areas shown.

Pour yourself a cup of coffee and sit-back in your favorite chair because it’s a long article, but so worth the time.

The absolute worst things to do with PowerPoint presentations

PowerPoint mistakes
I know how to read, goddammit—and I can read the slide faster than you can read it to me. Not to mention, you sound like an uninformed idiot that had an intern copy & paste text from Google into a slide.
In Worst Ways to Use PowerPoint, you’ll pick-up a few tips to make your PowerPoint/Keynote presentations much better. While most designers learn these tips early on in their career, sometimes we need a little reminder. But mostly I hope this gives you ammunition to share with a client or boss that thinks “more is better.”

How to create engaging images for social media

Engaging social media images

David Ogilvy, the father of advertising, was famous for spending an inordinate amount of time on headlines.

Back then, social media didn’t exist. If it did, Ogilvy would probably give equal time to creating the perfect complementary image.

The Buffer.com blog has some great tips for creating social media graphics. The article is meant for non-designers, but if you’re new to social media marketing, it’s worth the read.

The Disappearing Computer: Past, present & future

Walt Mossberg with Steve Jobs

Original uploader was Joi at English Wikipedia – Transferred to Commons., CC BY 2.0, Link

Tech was once always in your way. Soon, it will be almost invisible.

Walt Mossberg’s final article. It’s the end of an era, for sure. While many of his articles were a bit “beneath” my technical knowledge, I always loved reading his reviews of tech products from the perspective of the typical user. There’s a lot of tech in my life that I don’t know a lot about, and don’t care to know. I just want to know the quick & easy explanation of it to decide if it’s worth more research or use. Walt always made it easy—and that’s the highest compliment I can pay him.

In his last article, Walt takes a look at the past, present and future of tech. It’s a great read.