TaglineGuru put together a list in 2005 of the 100 most influential advertising taglines since 1948. Our favorite computer maker topped out at #6 with its “Think Different” campaign from 1998. It’s great to look at the list and think back to all the great advertising over the years, but in looking closer at the list, I’m wondering who responded to the survey that resulted in it. For instance, how does 7-Up Cola come in higher with “The Uncola” than Charmin’s famous “Please don’t squeeze the Charmin?” Also listed are the Top 50 U.S. City Slogans, where we find What Happens Here, Stays Here (Las Vegas) at number 1.
