A brochure made for a hotel, spa or anything related to relaxing must act like a mirror to the viewer’s desires. This type of brochure must make you dream of that location and to feel like you are in a vacation while reading it. It must sell the service even if you don’t have enough information about it.
In this article you can see a collection of 15 gorgeous examples of brochures related to travel and leisure.
The article is too lengthy to go into detail here. But trust me, it’s a great article for web designers and developers!
Read the article: What makes you trust a website?
Most graphic designers (and computer users in general) are tech-savvy enough that they’ve long-since passed on reading newspapers and magazines in favor of reading digital versions on their phones, tablets and computer screens. I’m guilty, I’ll admit it. But are we, as designers, biting the hand that has feed us for so many years?
The newspaper industry has kept graphic designers thriving for many, many years. And while you can make the argument that the web is responsible for many tech-savvy designers keeping busy, it’s nowhere near the glory years of ad agencies employing dozens of designers and art directors to produce the ads required to fill a daily newspaper – not to mention the staff of graphic artists to handle the layout of all the ads and text.
The collapse of print advertising tells the tale better than I can.
DesignrFix offers up 13 beautiful examples of predicted color trends for 2012 in this post. (more…)
Letterheady offers design inspiration via old letterhead scans from a variety of companies
You would think a design school could come up with something better than this garbage
StockLogos takes a look back at logo redesigns of large corporations from 2011. Some saw great improvement, like JCPenney, StumbleUpon, and Uber. Others are stuck with a visual disaster, like NBC Universal, Current, and the dumpster fire you see above.
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I don’t dislike them because the idea of looking at slides on a large screen is bad, but because the people who create these presentations are generally out of touch with what inspires the very people they create them for. They appear to be more interested in taking advantage of every feature found in PowerPoint or Keynote.
Which of these PowerPoint slides would you rather look at from across the room?
Giving a great PowerPoint presentation is relatively simple once you understand a few of the basics in giving a memorable presentation. (more…)
Extensis' Web Font Plug-in makes website mockups in Photoshop easy
Designers have been able to use actual fonts in their websites for quite a while now, but integrating web fonts at all points throughout the creative workflow has been a challenge until now. Extensis closes the web font gap in the traditional web design workflow by adding Google Web Fonts to their plug-in for Adobe Photoshop. Extensis’ Web Font Plug-in already provides web designers with free access to thousands of WebINK web fonts, and now adds convenient access to hundreds of fonts from Google Web Fonts.
The advantage of using Extensis’ WebINK technology with the Web Font plug-in is that you can design your site mockup in Adobe Photoshop even if you don’t already own and have installed the actual web font you want to use on the site.
The free WebINK Photoshop Plug-in is included with Suitcase Fusion 3. If you’re not already a Suitcase Fusion user, you can download the trial version. The free plug-in will continue to work even if you choose not to keep Suitcase Fusion 3.
