I LOVE this video. The fun part is (allegedly) that an ad agency produced this video, and the business owners in it are not actors, and were unaware of what the video was about.
As a primarily print designer, the news of Temple University’s Fox School of Business study that showed that print (advertising) is more valuable than digital was music to my ears. That being said, I have to wonder why it took what I’m sure was a time-consuming and expensive study to illustrate the obvious. Here are my thoughts on their findings:
Great read for aspiring and experienced web designers and managers—and completely free.
Web Design Book of Trends 2015-2016
- 10 timeless trends completely explained with plenty of tips
- 166 hand-picked examples showing the best techniques
- 100 of our favorite design resources curated for you
- Dozens of visual case studies revealing the methods behind eye candy
- Best practices shown from companies like Adidas, Intercom, Reebok, Apple, BMW, Spotify, Jawbone, Versace, and many more.
Stuart Hall offers an interesting look at the colors of app icons on iOS and the Mac in this article. Blue, by far, is the most popular color; but if you want to stand out from the crowd, purple is probably the coolest color to go with! I’m actually surprised at how few apps use the pink/purple hues.
I’ve always appreciated someone who has multiple talents. But I much prefer someone who does one or two things extremely well over someone who does a mediocre job at everything.
This article is a must read.
Ever wonder how some “designers” can afford to sell logos for $5? Surely they spend hours upon hours concepting, and even more choosing the fonts, colors, etc., right? The image above, What kind of logo do you get for $5, should explain everything.
And that’s what you as a legitimate designer are up against. Some hack who buys a $1 piece of pre-made logo clip-art and sells them (probably to multiple companies) for $5 after what is probably 2-minutes of “design work.” When you look at it that way, you can see how these people actually do make money.
What I find sad is not the fact that someone would pull this type of money-making stunt, but that there are so many companies that fall for it. They willingly accept pre-made clip-art as the visual “face of their company.”
“A logo is a flag, a signature, an escutcheon, a street sign. A logo does not sell (directly), it identifies. A logo is rarely a description of a business. A logo derives meaning from the quality of the thing it symbolizes, not the other way around. A logo is less important that the product it signifies; what it represents is more important than what it looks like.”